Composing TV jingles seem to be a dead business, but there are times when jingles are sorely missed.
I’ve just been to a cash machine in London’s Kentish Town. This machine cheerfully told me my current balance. I nearly fell over with excitement. Had my bank account somehow become muddled up with those of Bill Gates, The Aga Khan and The Queen of Sheba? Or had my professional advisors delivered the goods?
Brands are formidable competitors, because that is precisely what they are designed to be, and people can improve their own career performance by positioning themselves as individual brands. The question I now focus on is, “What is your working life for?”
It was raining, and had been for several days. The four of us finished lunch, and left the house to walk the half mile to the top of Parliament Hill on Hampstead Heath to watch the RAF fly up the Mall for the Queen’s Diamond Jubilee. It was an unexpectedly emotional moment.
The old European Economic Community was worthy of support for political reasons, thinking that, if we traded principally with each other, we were less likely to go to war again. This turned out to be fairly sound. Then the disaster of Maastricht happened.
When you go on a shoot as an account handler, you need to leave your moral judgement behind.
We need help in rehearsing French graduates to get a job in advertising in London. If you’re interested, please get in touch. You won’t be paid but you will be featured on this blog. You will need an advertising background and recent experience in interviewing job candidates.